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Growing the family business

Direct Tile Warehouse recently played an important role in revolutionising Hiks Restaurant & Takeaway business. The flourishing business had acquired a pub next door, which the owner Emir planned to convert into a larger takeaway business as well as a rustic, welcoming restaurant with a contemporary feel. Emir wanted the overall image of the business to reflect the high quality of his food, and was looking to purchase fixtures and fittings of an excellent standard without totally breaking the bank.

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The Client

Hiks first opened for business as a traditional fish and chip shop, but as the business and their customer base grew quickly, owner Emir soon realised that for the business and the brand to reach its true potential, they needed to expand.

Emir had been considering expansion for a few years, but it was only at the beginning of January 2017 when the work began. He acquired an old pub next door and decided to convert it into a restaurant instead of just expanding the take away business. Amazingly, the refurbishment and expansion of Hiks was completed by 1st June.


The Vision

Emir’s wanted to expand the new premises in a way which reflected the great quality of the food and service on offer - creating a rustic welcoming feel with a modern twist. The idea was to have two separate spaces which flow seamlessly together, with the restaurant area having a slightly different feel to the take-away section.

Investing in good quality tiles was important to Emir, as cutting corners on the décor wasn’t an option, or a true reflection of his brand.


The Tiles

Emir chose to work with Direct Tile Warehouse because we have been in business for over 35 years and have excellent knowledge of the best tile ranges available. Moreover, members of his family had worked with us in the past and they had enjoyed the great choice of tiles and great customer service.

Instead of simply sourcing his tiles from the Direct Tile Warehouse stock ranges, as was his initial idea - Emir worked with Chris, the branch manager, putting Chris’ extensive knowledge to use and ordering samples from our catalogues to find exactly what he wanted.

The two worked well together, because Chris understood what Emir was trying to achieve and was able to make suggestions to accomplish his vision. While the tiles Emir chose in the end were not the cheapest, he knew it meant he wouldn’t have to refurbish again for a long time and will ultimately save money. Besides, his purchase was great value for money, due to the volume of his order and the trade deal he negotiated with Chris..


Maryland Natural Anti-slip Floor Tiles

These hard wearing wood effect porcelain tiles were used throughout the building, including the washroom and cooking areas, to create a design theme which follows seamlessly. They are extremely practical and easy to clean, as well as being a safer option for spaces where spillages are likely to occur, thanks to their anti-slip finish.

Iron Plain & Décor - warm light and dark grey tiles (20x60)

These tiles were mainly used in the takeaway area to create a distinctive feel. They look fantastic alongside the overall grey Hiks branding, from the graphite take away boxes to the state of the art chrome counter area. The Décor tiles were used to create a lovely 3D relief effect. The warm grey coloured tiles with beige flecks combine beautifully with the wood effect tile range.


Realonda Manhattan Cotto – brick-effect

This special order range took six weeks to be delivered from Spain, but the wait was well worth it for the lovely textured natural stone look achieved. The brick-effect tiles were used on the main walls of the restaurant instead of the wallpaper Emir had originally planned to use for the area, because of the quality and stylish feel that brick-effect exudes.  

Petra Avorio – natural stone textured wall tiles

These very special tiles were used to create a fabulous feature wall in the centre of the restaurant. They also complement the Cotto range and the wood effect tiles perfectly.


Grunge – light and dark grey tiles

The modern porcelain tiles from the Grunge range were used in the hallways and the washrooms to create a stylish, quality look.


The Results

The popular Swansea fish and chip shop has transformed itself beyond recognition. Seven years after Hiks opened in Llangyfelach Road, the expansion is helping to take the business to the next level. A new takeaway is now complemented by a 41-seater restaurant and accompanying car park, all just next door to the original site.

The restaurant has been up and running for three months at the time of writing, and Emir is delighted with the finished look. The takeaway business has already doubled and the restaurant business is growing.

You can visit Hiks restaurant at 189 Llangyfelach Road, SA5 9LE, or check out their offering at http://hiks.co/.


If you are inspired by Hiks’ transformation and want to spice up the look of your establishment or home, you can request free samples of any range of tiles you’ve got your eye on to see how they would fit into your surroundings, or get in touch with our experts for professional advice on how to achieve your vision.  You can also make use of our team’s expert knowledge of tiling, style and suitability in person at our Cardiff or Swansea showroom.

Do you have a tile tale to tell? We’d love to see your tile transformations – send your pictures and comments to info@directtilewarehouse.com or tag us on social media.

Please note that we no longer stock the Iron Plain & Décor, Realonda Manhattan Cotto and Petra Avorio tiles.


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